Tue, 01 Apr 2025 | BUSINESS SALE
Astor Media, has acquired Touring.co.uk a digital publication serving the UK’s motorhome, caravan and camping community.
The acquisition marks the group’s first move into consumer publishing and forms part of its continued expansion across specialist markets.
Touring.co.uk began in 2011 as Discover Touring, a biannual print magazine distributed via WHSmith, Martin McColl and other major retailers. From 2012, the full magazine was also distributed digitally to around 50,000 subscribers each cycle. Over time, the title transitioned into a digital platform offering guides, vehicle reviews and travel features aimed at outdoor leisure enthusiasts.
Caroline Mills, editor of Touring.co.uk, said: “It has been a pleasure to work on Touring over the years, almost since its inception in 2011 to bring the joys of touring, camping inspiration and practical help to newcomers looking to go camping for the first time and those already appreciative of outdoor leisure. To look to the future, though, is always very exciting. The acquisition by Astor Media creates new energy and opens new opportunities for Touring alongside Astor’s existing brands. I very much look forward to working with the team.”
Ryan Fowler, managing director at Astor Media, said: “Touring.co.uk is a natural extension of our publishing model—deeply specialist, highly trusted, and with a clearly defined audience. It marks our first move into the consumer space and adds strength to our growing automotive and mobility division. We’re excited to develop the brand further.”
Felix Blakeston, operations director at Astor Media, added: “This is a strategic acquisition that complements our existing footprint. Touring.co.uk has heritage, an engaged readership, and commercial potential. Our focus now is to invest in the platform, listen to the audience, and explore how we can bring new value to both readers and partners.”
Touring.co.uk joins a portfolio that includes The Intermediary, Workplace Journal, Business Motoring, Business Vans, Motor Trade News and Leasing Broker News.
Astor Media is actively seeking further acquisitions and is already in discussions with several specialist titles.
Find out more about how M&A can help SMEs grow
An established contract cleaning & soft facilities management services business with a proven track record of sustainable growth and strategic service development. Acquired by our client in 2006, the company has not only thrived but has significantly...
The opportunity to acquire the business and/or assets of a specialist B2B marketing agency based in the North of England. A leading provider of a comprehensive range of marketing solutions to innovative technology led engineering and manufacturing bu...
Explore an exciting opportunity to acquire a well-established creative design, production, and management business specialising in Yorkshire-based attractions.
Please choose your settings for this site below. For more information please read our Cookie Policy
These cookies are necessary for our website to function properly and provide you with access to all features.
These are analytics cookies that help us to improve the way our website works.
These are used to improve the functional performance of the website and make it easier for you to use.