Seasoned business buyers know just how important timing can be when making approaching an acquisition prospect. But this point appears to have slipped Donald Trump's mind amid that the haze of his billionaire lifestyle.
Trump is rumoured to have approached the New York Times this year with a buyout in mind. Reports from the New York Magazine's Joe Hagan stated that according to "sources familiar with the situation, Trump has engaged in more than one meeting to discuss how he might buy the Grey Lady".
Further details are hard to come by but it does appear that the mogul's intentions are serious and genuine. Why then, is he approaching the NYT now?
The paper has been through some tricky times in the past few years as it adjusted to a new media marketplace in which online started to overtake print. The increasingly global nature of news and journalism provided a further hurdle to overcome in this post-recession world.
Now, however, things are on the up. The paper has secured an online presence and is working towards a stronger future. Sure, things aren't perfect just yet, but they're significantly better than they were a couple of years ago when Trump might well have been seen as a saviour if he had made his approach then.
Unfortunately, for Trump at least, he didn't make a move when the timing was right. It's highly unlikely that the NYT's owners – the Sulzberger family and minority owner Carlos Slim – will consider selling to any buyer now, least of all Donald Trump in light of his demonstrations of questionable journalistic integrity.
We don't reckon these discussions are going to get far but at least they provide a reminder that you can never be too big or too rich to need timing on your side when it comes to making an acquisition. 
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